The Traffic Injury
Research Foundation (TIRF) has recently released the report 'Road Safety
Campaigns - What the Research Tells Us'. This report represents the first phase of a two-phase project that has
been conducted by the Traffic Injury Research Foundation
(TIRF) with funding from the Canadian Automobile Association (CAA). Road safety campaigns are one of the most popular
and flexible tools to encourage behaviour change and improve road safety.
This very interesting report
contains an overview of leading theories that provide the foundation for
road safety campaigns. It is combined with a
comprehensive summary of the research evidence related to the
effectiveness of road safety campaigns generally, and examples of
individual campaign
evaluations from North America and Europe regarding drinking and
driving, distracted driving, seatbelt use, speeding and vulnerable road
users. It
also highlights what is known about learning styles based on educational
theories and shares recommendations to help communities develop
effective
road safety campaigns. 
Πηγή: Ε.Μ.Π
Δεν υπάρχουν σχόλια:
Δημοσίευση σχολίου