Vienna
– In the run-up to crucial votes by EU industry ministers and in the
European Parliament, the European Transport Safety Council (ETSC) has
launched a new social media campaign in support of future EU vehicle
safety standards.
In May this year the European Commission announced a significant
proposal to upgrade mandatory vehicle safety standards for all new cars,
vans, lorries and buses sold in the EU. The combination of new
standards and technologies could save 25,000 lives in the EU between
2022 and 2037 according to an official study. Minimum EU safety
standards for new vehicles have gone largely unchanged since 2009.
In particular the campaign emphasises the importance of safer car and
lorry fronts and the life-saving potential of advanced driver assistance
technologies such as Automated Emergency Braking (AEB) and Intelligent
Speed Assistance (ISA).
Antonio Avenoso, Executive Director of ETSC said:
“By fitting the latest safety technologies as standard on new
vehicles in Europe, we have the potential to dramatically reduce death
and injury on European roads. It’s an opportunity EU Member States and
the European Parliament must take. Crucially, this package includes
several complementary technologies that share components such as
forward-facing cameras. Cherry-picking or delaying individual safety
features, or deprioritising essential crash protection measures that can
save your life in the event of a collision, would cost more in the long
run, a cost counted in euros, but also in lives lost.”
ISA, when fitted on all vehicles, could cut road collisions by 30% and
deaths by 20%. It works by using traffic sign recognition and GPS map
data to help drivers stick to the legal speed limit. The system can be
overridden and the driver remains in control at all times. ISA is
already available on a range of vehicles on the market in Europe. The
option is included on 95% of sales of the Ford Galaxy and S-Max, for
example. The technology is also fitted on most new Volvo models as
standard.
In its new campaign, with the slogan “Last Night the EU Saved My Life”, inspired by an 80s disco pop
song,
ETSC is asking EU policymakers, national governments, campaigners and
the public to join its call to support the entire package of vehicle
safety measures proposed by the European Commission.
The ETSC campaign is being launched to coincide with a high-level event
on road safety today in Vienna, organised by ETSC and the 2018 Austrian
Presidency of the European Union.
Among key figures already pledging support for the campaign are:
- Norbert Hofer, Minister of Transport, Innovation and Technology, Austria (photo)
- Rokas Masiulis, Minister of Transport and Communications, Lithuania (photo)
- François Bausch, Minister of Sustainable Development and Infrastructure, Luxembourg (photo)
- Jean Todt, The United Nations Secretary-General’s Special Envoy for Road Safety (video)
- Karima Delli, Chair of the Transport Committee (TRAN), European Parliament (photo)
- Emmanuel Barbe, délégué interministériel à la sécurité routière, France (photo)
- Pere Navarro, Director General for Traffic, Spain (photo)
The Competitiveness Council (EU Ministers of Industry) is expected to
give its view on the new proposals at its next meeting on 29-30
November. This will be followed by a vote shortly after in the transport
committee of the European Parliament and, early next year, in the
internal market committee (IMCO) of the European Parliament. The final
text will then be subject to negotiations between the EU institutions on
the final text.
Notes to editors:
Photos and videos are available for download at:
https://photos.app.goo.gl/fnC6nr7MfAdP77sL7.
Find out more about the campaign at:
www.etsc.eu/lastnight.
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